About GEEPAS

GEEPAS is a global electronics and home appliance brand that serves as the flagship of the Western International Group, headquartered in Dubai, United Arab Emirates. With a history spanning over four decades, GEEPAS has grown into one of the world’s most recognized brands for value, quality, and reliability. Today, its portfolio includes more than 1,500 products sold across 90 countries, serving over 500 million customers worldwide.

History and Growth

Founded in the early 1980s, GEEPAS started as a small trading company in Dubai and evolved into a diversified global enterprise. Over the decades, the brand built its reputation on delivering durable and affordable products to emerging markets, particularly in the Middle East, Africa, and Asia. GEEPAS is part of the Western International Group, which also manages several other well-known consumer brands, extending its influence across retail, manufacturing, and distribution sectors.

Product Range

• Electronics: LED televisions, audio systems, radios, personal gadgets, and lighting solutions.
• Home Appliances: Large and small domestic appliances including washing machines, fans, and irons.
• Kitchen Appliances: Electric cookers, blenders, kettles, mixers, and cooking utensils designed for everyday convenience.
• Power Tools & Hardware: Drills, grinders, and ironmongery tools for professional and household use.
• Other Products: Sanitary fittings, rechargeable lights, and accessories.

Innovation and Service

GEEPAS continuously invests in innovation to bring modern, energy-efficient, and affordable technology to consumers. The company operates G-Care, its after-sales service division, providing quick maintenance and customer support with an average turnaround of 4 to 6 days. This strong service network reinforces GEEPAS’s reliability and customer trust worldwide.

Global Presence

Headquartered in Dubai, GEEPAS operates across 90 countries in the Middle East, Africa, Asia, and Europe. It manages more than 50 subsidiaries and distributors, ensuring efficient logistics, availability, and after-sales support. Its digital transformation has also expanded to e-commerce, with online stores available across the Middle East and the UK.

Why Choose GEEPAS?

• Comprehensive product portfolio of 1,500+ items.
• Affordable and reliable solutions for home, kitchen, and business.
• Recognized as a Superbrand for excellence and trust.
• Quick and reliable after-sales service through G-Care.
• Available for wholesale and bulk procurement through Toolmart.

Toolmart B2B Procurement Section

Toolmart is proud to be your trusted source for GEEPAS electronics and appliances in Iraq and the Middle East. We specialize in wholesale supply and industrial procurement of GEEPAS products for retailers, institutions, and distributors seeking high-volume, competitively priced solutions.

• Bulk orders and wholesale pricing for retailers and traders.
• Distribution of home and kitchen appliances with original warranty.
• Quick delivery and logistics from Toolmart’s regional warehouses.
• Comprehensive support for B2B clients across Iraq and GCC markets.

Through Toolmart’s B2B procurement system, businesses gain access to GEEPAS’s extensive product line — from LED TVs and air fryers to vacuum cleaners and power tools — ensuring reliability and value for every order.

Contact Toolmart today to source GEEPAS products in bulk and explore exclusive B2B offers in Iraq and the Middle East.